Wednesday, December 22, 2010
The Germans wore grey. You wore a blue dress that sang.
The Spanish barcode marketing company Macanudos has come up with an interesting way of simultaneously promoting two previously unrelated things: the art of flamenco, and bar codes.
They are embedding a flamenco dress with QR codes which, when scanned with your smartphone, will play one of nine flamenco palos.
The dress is being prepared for the International Tourism Trade Fair, to be held in Madrid in January 2011.
Details are sketchy. Flamenco is a powerful dance; if some pale lad gets too close to a QR-clad dancer with his iPhone, it could end badly for him. But flamenco truly is one of humanity's cultural treasures, and perhaps a digital dress will help introduce flamenco to the digital generation.
The QR codes are below. Go ahead, geek out, no one's looking.
Posted by Lilac Sunday at 7:29 PM